(415) 730-3030 craig@ackermanmail.com

Selling Grandma’s House

Our How-To Book

The principles in Selling Grandma’s House have propelled author and Realtor® Craig Ackerman to leadership in San Francisco real estate. He’s managed hundreds of high-end trust property sales and expanded his skills to include probate properties.

A former licensed contractor and Fortune 500 marketing manager, Craig drew on his unique background to create a cohesive home selling strategy. He has shared his expertise through seminars for professional organizations and conferences.

Faster sale, higher return

Selling Grandma’s House outlines Craig’s program for turning outdated, time-worn properties into desirable homes that profit the estate. While the legal process for a probate differs from trust, his entrepreneurial approach applies to both types of property sale, producing a dramatically faster transaction and higher return.

He focuses on three simple, powerful concepts:

  • identify the expected buyer demographics
  • refresh the home to those buyers’ lifestyle preferences (with a 200% to 500% return on the updates)
  • market the home to create urgent competition among buyers

Stories and photos

Find out the small steps that make a big impact on a probate or trust home sale. Told in stories, images and how-tos, the book features high-return home transformations and 60 full-color before and after photos.

Called “a must read for trustees and executors,” it’s a great resource for all sellers, especially those looking to maximize the value of inherited property in the Bay Area.

How to order

Buy the ebook on AMAZON.
CONTACT CLIENT SERVICES for information on soft-cover, full-color books or bulk purchases.